Recruitment marketing is the promotional and communication process of your employer’s brand and value using methodologies, analytics, and multi-channel platforms to attract, engage, and nurture target candidates. Learn more here.
Sourcing the Top Talent With These Recruitment Strategies
A good recruitment strategy and recruitment process to attract candidates with top talent for your company requires wit, diligence, and commitment. It also enables you to root out unqualified candidates. Here is a guide on recruitment strategies to help you get top talent for open positions in your organization.
Most Successful & Effective Practices in Sourcing Candidates
Your organization needs top talent, and so you might place job ads. But merely placing these ads is the first step of the journey. Indeed, some might say this is not the first step but prep work for a long journey ahead. Finding top talent will help your organization transcend to new heights, but the journey is quite arduous. It will come with many challenges in candidate screening, creating candidate pipelines, and finally, conducting the selection process.
If you are looking to optimize your search results make sure to work with an effective firm like the Velocity Resource Group. We use several sourcing channels, a human touch, effective data mining, and more to present exactly what you need in the hiring process.
The Need for a Single Vision and More Streamlined Human Resources Process
For every job opportunity published, there are over one hundred candidates available. Although the more, the merrier seems plausible; it’s a barrier to recruiters as sourcing the most qualified candidate becomes difficult. Choosing one from a thousand applicants is tedious, pointless, time-draining, and often leaves you choosing the wrong applicant.
This can be an issue for hiring managers and the general talent acquisition process. At the same time, it will certainly have knock-on effects within the organization as less qualified candidates can slowly lower the overall caliber of the organization.
To check your boxes faster, here are some of the most trusted ways thousands of recruiters have used when sourcing the best candidates—you should too. If you are looking for more assistance in candidate sourcing and talent acquisition, reach out to the Velocity Resource Group.
Our clients reach out to our help with their recruitment process and bring about talented candidates. They rely on our trusted sourcing process that includes sourcing, qualification, and vetting the client before presenting quality candidates to your firm.
We work with active and passive candidates to present superior candidate experience and provide effective candidate sourcing.
Candidate Sourcing for Qualified Talent
What are the different tactics or plans you should use when improving your hiring process? Here are a few steps to obtaining top talent.
Plan your strategy for sourcing candidates
Before any outsourcing steps or execution is done, create a plan by identifying the candidates you are looking for before starting your search. Here are a few tips for doing so:
i) Analyze job requirements
Check out everything you may require for the positions you are sourcing candidates for. This will help you streamline your search for certain skills and qualities that prospective candidates may have.
ii) Build your candidate persona
This is done by creating a persona that fits the requirements you have in mind, then checking to see if your prospective candidates fit the persona that you have created.
iii) Make sure you have considered all relevant job titles then, create and search strings
Choose the titles, skills, experience, locations, and terms to include (or exclude) in your search string.
Start your search with your database
What database? You may think. There is a huge mine of untapped potential that you may not be aware of in the form of candidates from previous recruitment exercises. Sure, these candidates did not meet the cut for the jobs they applied for, but it does not mean that a certain percentage of them are not good fits for other positions in your company.
You have to look over their files and contact them for an interview, thereby saving time, effort, and money.
Be careful when judging social profiles and resumes.
It is easy to be very judgmental when looking at candidates’ social profiles and resumes. Some of these supposed unqualified candidates, passive candidates, do not regularly update their resumes or work profiles, which allows you to miss out on sourcing these gems.
Fortunately, you can use your knowledge and experience to glean insights from the social profiles of passive candidates. Here’s an example of how this would work:
From your experience, you know that a typical VP Sales candidate with 3 years of work experience has certain skills. We know that responsibilities develop further as one progresses within a specific industry; as such, we can glean that the individual should have certain skills that employers desire. While this candidate you have just found may not have those skills listed on their profile, they likely have all or most skills that would make them a good fit for the position.
Go beyond basic searches.
Stop using generic or basic terms to search for these candidates. Go deeper by including words that describe the candidate’s responsibilities in your searches. It will bring out better options and better candidates. A recruiter at the Velocity Group will want to understand the quality level of the talent, pore through qualifications, and understand other activities, expertise, and more to obtain more qualified candidates.
Use the right technology.
Using the right technology can help identify the right candidate, manage the database of candidates you have and even help you source those candidates.
Build a sourcing pipeline.
When sourcing candidates, don’t overlook every candidate who is not a good fit for the role you are recruiting candidates for. Keep an eye out for candidates that would match your future hiring roles. Such candidates probably match your ideal candidate personas but fall short due to some circumstances such as lack of adequate experience or no opening for their position in your company.
Create a relationship with these candidates so that you can add them to your sourcing pipeline; hence, you can pick them out when you need them.
Work with the Velocity Resource Group for Effective Sourcing in Your Industry
Too stressful? A better way?
All these processes for a candidate? The tips mentioned above are what most recruiters use in sourcing the best candidates, but more effective recruiters will be more comprehensive. This means you no longer have to pass through the long process of searching, selecting, and interviewing when another can perform all. The ideal partner will help you move forward without the above stress and eventually present you with the ideal candidate.
At Velocity Resource Group, we are the better way. We source for your ideal candidates by identifying the exact categories of candidates—we do this by creating a list of potential candidates in a database. We collate the database and scrutinize the best from the rest. These selected individuals are the chosen candidates that fit exactly your requirements.
We collate the qualified candidates and present them to you, highlighting their strengths without leaving their corresponding weaknesses. Our team will allow you to choose from this list and proffer advice on which candidate is ideal.
In essence, we will source the candidate, we will qualify the candidate, and finally, we will present the shortlist of candidates for you to hire. We are there for you when you have a limited time, a limited budget, and a limited talent pool. Our goal is to make sure we offer qualified, available, and interested candidates quickly.
Contact us today for your recruiting and talent needs in your industry.
Everything You Need To Know About Talent Acquisition
Talent acquisition is a term widely used in job recruitment circles. It is the process by which companies seek out and employ individuals who have the skills and mindset to meet the needs of their organization.
Talent acquisition is not the same as job recruitment, although the terms are often used interchangeably.
Recruitment is merely just about filling vacancies. Talent acquisition, on the other hand, is much broader, going beyond just filling vacant positions. It’s an intricate process that entails future resource planning and allocation to prioritize the diversification of its labor force.
How Talent Acquisition Works
Talent acquisition specialists identify, assess and employ candidates to create a robust talent pipeline. They utilize a series of strategies that help key decision-makers and managers determine valuable talent.
These specialists may come from a company’s HR organization or a candidate sourcing company. However, the work process cuts across regardless. Let’s walk you through the key stages of a talent acquisition exercise.
Generating Leads
The first step in the talent acquisition process is lead generation. This proactive recruitment approach targets potential candidates by getting them interested in open positions at the company. In simple terms, you generate their interest so that they can consider you as a suitable hiring manager. Job ads and a job alert are a few ways we use to generate leads by combining relevance and employer bids.
Attracting the Best Candidates
At this juncture, the talent acquisition team focuses on the company’s recruitment initiatives and values, identifying candidates most suitable to the company brand and the employer’s needs.
Candidates also get to learn about the company culture, business strategy, and the products and financial services it offers in the market. They also learn about competitors and how the company differentiates itself as unique.
Interviewing And Assessing Candidates
Once qualified candidates have applied and the best candidates are identified, interviews and assessments can begin. The competency of candidates is tested by a senior talent acquisition specialist at this stage of the process.
Do they have the skills to be helpful to the company? If not, can they learn them? Can they work with others to achieve the company goals? Will they be a good fit in the workplace dynamic, or would they disrupt the flow? Do they fit the job description?
This part of the talent acquisition process is quite intensive as the employer needs to be sure that they are going after the right people.
Evaluating Candidate References
Evaluating references is a crucial part of the pre-employment screening. It’s a reliable way to discover strengths and weaknesses, leadership ability, managerial skills, and even the personality of the jobseekers. It always helps to gather any useful information about the qualified applicants.
Selecting The Best Candidates
Selection should never be a rushed process. At this stage in the talent acquisition process, the team chooses candidates they feel have the most outstanding aptitude for employment by that company or organization. Sometimes there is a second round of interviews, assessments, and evaluations before the best candidates get selected.
Hiring and Onboarding
Once the best candidates are selected, they are formally hired, and the process of onboarding begins. Onboarding gives new employees the resources and information they need to become productive at the workplace. They get integrated into the culture and vision of the organization so they can understand their role in the company.
Some Tips For More Effective Talent Acquisition Jobs
Good communication, having a clear goal in mind, and working together to achieve it are just some of the most basic ways to improve talent acquisition. When the team knows exactly what they want and how to get it, the process works much better, and the quality of candidates absorbed by the company is much higher.
That said, here are some more tips to improve the talent acquisition process:
Don’t Be Too Rigid
Candidates should not get evaluated on skills and experience alone. While these are essential factors, sometimes candidates should be assessed more on their potential than their achievements.
Most candidates who perform poorly at the workplace do so not because of a lack of knowledge or experience (one can always learn these with time), but rather a lack of aptitude to do the job. Focusing on hard skills as the main criteria for long-term employment is an outdated way of thinking.
Take Your Time
Rushing things makes for a shoddy process, opening the door to mistakes which end with the recruitment of poor-quality candidates.
You do not want to cut corners with talent acquisition as it can compromise the pool of candidates. It’s much better to take your time scrutinizing individuals rather than rushing through the process to save money or time. Employing the right people saves the organization more resources in the future than shortcuts ever will.
Practice Effective Collaboration
Talent acquisition specialists work as a team, so collaboration is vital between specialists and the company’s HR department. Remember that talent acquisition is not about filling vacant positions but finding individuals that will fit into the mold of the company brand and culture for the long term.
You must align the goals of your team together with that of the organization.
Come Up With a Pipeline for Candidates
Organizations have different cultures and approaches to how they conduct their business. This means that they have different ways of sourcing talent. But every candidate sourcing company should have a strategy aimed at producing the best candidates for the organization. There’s nothing wrong with a bit of spontaneity, but making things up as you go along is something you must avoid at all costs.
Hire a Suitable Talent Acquisition Partner Today
Talent acquisition is an intensive process involving several aspects. While some larger companies have in-house talent acquisition specialists, this is not the case for everyone. In such a scenario, it is prudent to seek the services of a candidate sourcing company like Velocity Resource Group to help your organization get the best available candidates.
At Velocity Resource Group, we use highly effective hiring strategies to help our clients find the best talent available. We have set a high standard for ourselves by observing high compliance in our corporate hiring initiatives and employer branding practices.
Most importantly, our talent acquisition specialist will work hard to understand the organization’s needs to identify the best possible candidates from the get-go. Get in touch with us by giving us a call on 813-586-1700, so we become your talent acquisition partner today can help you to assess, interview, track, and recruit potential job candidates for your company.